Enrique Pena Nieto is number one for the Partido Revolucionario Institutional (PRI) to the election for president of Mexico in 2012 Before he decided to run for president, he was the young governor of the State of Mexico from 2005 to 2011. While being related to several politicians, his political training and career commenced after completing a law degree from Universidad Panamericana and an MBA degree from Instituto Tecnologico y de Estudios Superiores de Monterrey.
Peña Nieto has been a member of PRI since 1984. He first worked as an instructor in PRI's Electoral Training Center before becoming Coordinator for the party's Parliamentary Group in the LV Legislature. He was Chairman of the Political Coordination Board of the same legislature.
He is no stranger to politics having been involved with the state government of Mexico from the 90's until 2002. He held various positions such as Government Administration Secretary, President of the Directive Council for the Social Security Institute, President of the Internal Council of Health Institute and Vice President of the Government Board for Integral Family Development System During this period, he also secured membership to the National Institute of Public Administration and the Administrative Council for Decentralized Public Agencies.
Nieto exemplified what it means to be dedicated to politics by also being a political advisor to the PRI in addition to everything else. Everything he has done within the PRI organization has led up to this moment in time as a presidential candidate. His elaborate and systematic plan of action from state government to presidential candidate has been steady.
In 2004, he played a role in nominating candidates for governor of the state of Mexico. Because of his experience, he was able to win against such candidates as, Guillermo González Martínez, Gustavo Cárdenas Monroy, Jaime Vázquez Castillo, Eduardo Bernal Martínez, Fernando Alberto García Cuevas, Cuauhtémoc García Ortega, Isidro Pastor Medrano, Enrique Jacob Rocha, Héctor Luna de la Vega and Carlos Hank Rhon. He represented the PRI as the gubernatorial candidate in February of 2005.
Votes were counted on July 3, 2005. He won by a landslide with a vote of 49 percent. Five thousand people watched him become the official governor of the state of Mexico on September 15, 2005 at the Morelos Theater in Toluca.
Advocacies on environment, energy reform and sustainable development and the acceleration of educational reform in support of youth empowerment and employment generation, all items on his list of things to get done. A true politician, he proved himself extremely capable of handling conflict within the party. His success as governor in helping the people of the state of Mexico helped him obtain the presidential candidacy.
At the end of his term as governor of the state of Mexico, he announced his bid for nomination as the official Presidential candidate of the PRI party. Oddly, Senator Manlio Fabio Beltrones, his only opponent decided not to run. Beltrone's decision not to run has enabled the PRI party to get behind Nieto one hundred percent.
Despite the mafia like rise to power, Pena Nieto is expected to be the next president of Mexico. As part of his campaign to become president, he has held pretend presidential polls against his opponents. July 1, 2012, will mark a new era in politics for Mexico, when the people will elect a new President.
The PRI expects their candidate to win. Mexico has always called their head of state president, but truthfully, men who were more like dictators have ruled Mexico, and Enrique Pena Nieto hopes to change all that. He thinks that he knows how to help Mexico shed its troubles and become the great nation it should be.
When you need some relevant information on how you can be successful in your endeavors, hitting the link will help.
Wednesday, February 29, 2012
Monday, February 27, 2012
Adapting to Today's Situation, by Steve Heyer CEO
Steve Heyer CEO is a strong believer in the concept of constant adaptation in the industry in reaction to changing times. These are bold words that were spoken by this visionary business leader almost a decade ago and people continue to refer to them today. He said these things to a good number of the most influential persons in the industry a number of years in the past.
Steve Heyer is a person of great importance in the business world, not least because he is one of the chiefs of Starwood Hotels. There were several occasions where Heyer enlarged on what he had meant about finding innovative marketing approaches in the famous conference long ago. He claimed that he is not marketing rooms in hotels but entertainment and lasting memories.
Experiences are the products to Heyer, not the rooms. He said that the hotels had to work on selling experiences worth remembering. This is a complete change in perspective and approach, although the product and services did not change at all.
Heyer believed that the future held great things by way of personalization. Nowadays we see that Heyer was right. This is most patent in digital products.
The latest developments have also spelled difficulty for people in entertainment. For example, musicians saw a sharp decline in profits following the rise of MP3 distribution sites. Almost instantly, people were getting on board the pirate ship, so to speak.
Heyer remarked on the horrific drop in revenue for singers, songwriters, and producers during this period. Heyer told people in music production that they now had to adapt to this new setting, as it could no longer be stopped. He also addressed TV executives and warned them to prepare and adapt to “the changing media consumption habits of younger generations”.
Essentially, he was saying that the time had come for businesss to market a culture, not a product. Heyer's intention is to convince consumers that they can make memories that shall never be forgotten by going to Starwood locations. This marketing tactic would lead to emphasis being placed on the entertainment possibilities of each hotel.
Hence, the company has actually struck up a partnership with the Victoria's Secret brand in an effort to market the experience of being in a Starwood hotel (and watching a Victoria's Secret runway show, in this case). The Victoria's Secret shows command a good bit of attention, and only select guests of the hotels are allowed. This is a clear example of marketing an experience.
The proliferation of brand names in films has also drawn attention from Heyer, who dislikes it. He found it reprehensible for its lack of contextual significance. Heyer argues against the practice by calling it both a useless appendage to the plot as well as a useless tool for a business.
In the past, Steve Heyer CEO was a chief executive for the company that makes Coke. And with Coca Cola, he demonstrated contextual placement of brands into TV programs. Heyer set Coke glasses on the judging table of a famous talent show on television.
When in search of relevant info about online marketing and business in general, hitting the link will help.
Steve Heyer is a person of great importance in the business world, not least because he is one of the chiefs of Starwood Hotels. There were several occasions where Heyer enlarged on what he had meant about finding innovative marketing approaches in the famous conference long ago. He claimed that he is not marketing rooms in hotels but entertainment and lasting memories.
Experiences are the products to Heyer, not the rooms. He said that the hotels had to work on selling experiences worth remembering. This is a complete change in perspective and approach, although the product and services did not change at all.
Heyer believed that the future held great things by way of personalization. Nowadays we see that Heyer was right. This is most patent in digital products.
The latest developments have also spelled difficulty for people in entertainment. For example, musicians saw a sharp decline in profits following the rise of MP3 distribution sites. Almost instantly, people were getting on board the pirate ship, so to speak.
Heyer remarked on the horrific drop in revenue for singers, songwriters, and producers during this period. Heyer told people in music production that they now had to adapt to this new setting, as it could no longer be stopped. He also addressed TV executives and warned them to prepare and adapt to “the changing media consumption habits of younger generations”.
Essentially, he was saying that the time had come for businesss to market a culture, not a product. Heyer's intention is to convince consumers that they can make memories that shall never be forgotten by going to Starwood locations. This marketing tactic would lead to emphasis being placed on the entertainment possibilities of each hotel.
Hence, the company has actually struck up a partnership with the Victoria's Secret brand in an effort to market the experience of being in a Starwood hotel (and watching a Victoria's Secret runway show, in this case). The Victoria's Secret shows command a good bit of attention, and only select guests of the hotels are allowed. This is a clear example of marketing an experience.
The proliferation of brand names in films has also drawn attention from Heyer, who dislikes it. He found it reprehensible for its lack of contextual significance. Heyer argues against the practice by calling it both a useless appendage to the plot as well as a useless tool for a business.
In the past, Steve Heyer CEO was a chief executive for the company that makes Coke. And with Coca Cola, he demonstrated contextual placement of brands into TV programs. Heyer set Coke glasses on the judging table of a famous talent show on television.
When in search of relevant info about online marketing and business in general, hitting the link will help.
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